Contact: Jeannine Schechter (310) 482-3461 jeannine@freshpr.net

(NEW HOPE, PENN.) JULY 14, 2008 -- myYearbook.com, a network founded by two high school students, is now the third largest and fastest growing social network in the US. The site's market share grew by 352% this past year according to the leading online competitive intelligence service Hitwise.

"As a social media company, we choose the best of breed applications and focus on an integrated suite of apps and a vibrant virtual economy," says Geoff Cook, the CEO of myYearbook.com. "Our growth this year shows that our highly focused applications such as Owned, Battles, Match, and myMag resonate well with our user base and the social networking market."

myYearbook's core applications are not only one of a kind, but extremely popular with their users. myYearbook members spend more time on site using these features than members of sites with open platforms like Facebook. According to Hitwise, the average visit length in minutes was 30:31 for MyYearbook, compared to 21:06 for Facebook.

"A TV network does not have 10,000 channels for a reason--too much noise," says Dave Cook, co-founder of myYearbook.com. "We don't want to spam our members with excess channels. We believe the right number of applications to be in the 100-200 range."

By creating these core features, myYearbook.com became the third largest and fastest growing site in the US without needing to spam their users with developers' requests. myYearbook.com proves that opening a platform is not the only way to become one of the largest players in the social networking world.